Making Money With Articles: The Importance Of Keywords

31 October, 2010 (15:05) | SEO | By: steve

Keyword density and placement are important parts of optimizing your articles for search engines.Just choosing any PLR Articles will not do. Search engine spiders scan a page in a manner that makes it essential to place your keywords where they will be discovered and accepted as a keyword, so that your article will come up when someone searches for that keyword.

What is a Keyword?

A keyword is a term that is going to be placed in your article several times, not just once as that would make every word a keyword. When a spider sees that you have a word placed several times in a commentary, it will determine that your page may be useful to users that look for such a key phrase.

Over Optimizing Your Articles

It is essential to note that there is also such a thing as over optimizing your articles for particular words, this is known as ” keyword stuffing”. When you stuff keywords in a piece a spider will detect that you are trying to trick it into placing your article high in the search engine results for that word, and will instead penalize your site and your page for doing such. This might even impact the rankings of your other pages or get your site blacklisted from a particular search engine if you are found keyword stuffing too often.


What is Keyword Density?

Keyword density is how many times your key phrase is placed in your article. Most use a portion to work out how lots of times they will put a keyword in an editorial. For example, if you have a 500 word article and want to accomplish a key phrase density of 5%, then you will need to have the keyword in your article exactly 25 times. You can find hundreds of resources and guides recommending one keyword density over some other and the grounds behind the logic, even so, at long last you should have to work out which density is more profitable for your articles. Each webmaster as their own density that they love to achieve established on past results. As long as you don’t over optimize and you are making sufficient profit from your rankings, then you should be able to choose whatever keyword density you like.

The Right Density

Regardless of what exact density you choose, it is important to place keywords so that there are now many more at the start and end to produce an hour glass effect. Having the right key phrase density in your article makes it more likely that you will earn an income off of that article as it will rise in the search engine results and be viewed by more and more people.

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